Industry Information

Virginia Wine Vision

Virginia Wine Vision was designed as a blueprint for success for the Virginia Wine industry. Developed over the course of two years and finalized in March 2022, the plan presents a challenge to all segments of the industry—to strive for excellence in grape growing, winemaking, marketing, distribution, research, and public policy.  You can read the strategic plan here

Storytelling Toolkit

The Virginia Wine Board Marketing Office developed a downloadable storytelling kit. This kit has best practices to improve your storytelling game. Wineries can use this resource to create messaging that resonates with wine consumers and to select the best channel to convey them.  Download here.

Commercial Grape Report

Attached is the 2024 Commercial Grape Report

The Commercial Grape Report is organized by the Virginia Vineyards Association, Virginia Wineries Association and Virginia Wine Board. The report collects information in two parts, part one gathers data on all vineyard sites and part two acts as a crush report for the industry. For additional information or to submit to the Commercial Grape Report email information@virigniawine.org